Databar brand guide
Our logo, colors and type, plus a few tips for using them. Grab single files below or download the whole kit.
Logo
One logo, three colors
Logo, violet
A brighter option for marketing pieces, like social posts or event slides.
Download: SVG · PNG (1400 px)
Icon, ink
For when space is tight: small UI spots, integration tiles or favicons.
Download: SVG · PNG (1024 px)
Icon, white
The icon for dark backgrounds. Also looks great on an ink or violet square for avatars.
Download: SVG · PNG (1024 px)
Name
Databar, one word
We write it as one word with a capital D: Databar. Our site is databar.ai, and our tagline is “The data layer for modern go-to-market”. That’s really all there is to it.
Color and type
One violet, plenty of ink, two typefaces
Brand violet #4E2EEA
Our main color, for buttons, links and highlights. If you only pick one, pick this one.
Ink #242533
For headings, body text and the logo on light backgrounds.
Accent violet #7C5CFC
A lighter violet for marketing touches. It pairs best with ink.
Canvas #F8F7FD / #17171C
Our light and dark backgrounds. Soft, neutral shadows look best on both.
Aa Bb 123
Onest, for marketing
What we use on our site, decks and social. Free on Google Fonts.
Aa Bb 123
Inter, for the product
What we use inside the app.
Tips
A few tips for using the logo
Start with these files
SVGs stay sharp at any size. PNGs work when a tool needs an image.
Give it some room
A little space around the logo helps it stand out. Around 120 px wide or more keeps it easy to read.
Pick the right contrast
Ink on light backgrounds, white on dark ones.
Keep it as is
Please don’t stretch, rotate or add effects to the logo.
Busy backgrounds
On photos or illustrations, a simple light or dark plate behind the logo keeps it readable.
Questions?
Need a different format, or not sure what fits? Email us at info@databar.ai and we’ll help.
