ipinfo.io

Enrich leads, contacts, and event records with ipinfo.io IP intelligence directly in Databar. Add geolocation, ASN and ISP details, timezone, and network context without leaving your workspace so you can act on IP signals faster.

• Key enrichment fields: city, region, country, postal code, latitude and longitude, ASN and organization, timezone, hostname, and network tags such as VPN or proxy indicators.
• Reduce manual lookups: automate IP lookups to keep contact lists, event logs, and lead records current.
• Support security workflows: use IP context for access control, suspicious-activity screening, and basic fraud detection.
• Improve segmentation and targeting: combine IP-derived location and network data with firmographic and behavioral signals for more relevant campaigns.

Common use cases

• Lead enrichment - add location and network context to inbound leads to prioritize outreach and align territories.
• Fraud and access control - flag risky sessions and enforce rules based on IP context such as VPN or proxy use.
• Segmentation and personalization - tailor campaigns by geography or network characteristics identified from IPs.
• Data quality - fill missing IP attributes and standardize fields for reporting and analytics.

Get started by connecting your ipinfo.io API key in Databar and choosing which record types to enrich. Once configured, the connector automatically attaches IP intelligence to matching records so your teams can focus on outcomes rather than manual lookups.